There are more than 200 Kit Kat flavors in Japan. Imagine walking into a store surrounded by rows upon rows of Kit Kat bars, each with a unique and tantalizing taste. So, welcome to Japan, where the beloved chocolate-covered wafer bar has been transformed into a culinary phenomenon. Japan’s Kit Kat craze is a wonder to behold, with over 200 flavors to try, from matcha and wasabi to sake and strawberry. However, let’s dive into the fascinating world of Japanese Kit Kats and explore what makes them so special.
List of Kit Kat flavors
- Regular Japanese Flavors
- Otona no Omasa for Adults
- Seasonal & Limited Edition Flavors
- Holiday Kit Kats
- Collaboration Kit Kats
- Bakeable Kit Kats
- Big Little Kit Kats
- Everyday Nuts & Berries
- Gotochi Kit Kats
- Gotochi Kit Kat Renewal
- Alcoholic Kit Kats
- Chocolatory Sublime Kit Kats
- Chocolatory Specials
- Chocolatory I Heart Tea
Special Kit Kats
Though it isn’t really a Japanese product, however, Kit Kat struck gold in Japan when it arrived in 1973 because of its lucky-sounding name. Further, in Japanese, Kit Kat or Kitto Katto sounds a lot like Kitto Katsu, the Japanese phrase for “you’ll certainly win.” Ever since then, these chocolate-coated wafers have become a huge hit in Japan.
In addition, Kit Kats have become so popular in Japan that there are more than 300 different flavors or iterations of these chocolatey goodies. Above all, it’s a smorgasbord of chocolate madness! To help you explore the wild, wild world of Japanese Kit Kats, we’ve decided to compile all the different flavors and variations in this comprehensive list! Let’s get started, shall we?
REGULAR JAPANESE FLAVORS
These are the Japanese flavors that are available all year round in Japan. And, they’re also pretty common and not that hard to find. These classic or regular flavors include original chocolate, matcha (green tea), hojicha (roasted green tea), and whole wheat. (See our Japanese Kit Kat collection for these regular flavors!)
Original Chocolate
These Kit Kats offer the classic wafer and milk chocolate combo. It’s a timeless treat!
Matcha (Green Tea)
White chocolate is infused with flavorful matcha or Japanese green tea. On the other hand, it has the perfect level of sweetness that does not overpower the richness of the matcha.
Hojicha
Hojicha or roasted green tea is a traditional Japanese flavor that’s smoky and earthy.
Whole Wheat
These Whole Wheat Kit Kats are made for the health-conscious chocolate lover. In addition, each wafer is made with whole wheat flour!
OTONA NO AMASA FOR ADULTS
Otona no Amasa means “sweetness for adults” in English. However, just like the name implies, these Kit Kats are less sweet than the regular flavors and have more nuance to them too. These Kit Kats include dark chocolate, deep matcha, strawberry, white chocolate, raspberry, and caramel.
Dark Chocolate
A smooth combination of sugar and pure cacao. But, not too bitter and not too sweet, this Kit Kat is for chocolate lovers!
Deep Matcha
The matcha flavor is more prominent here. In addition, the white chocolate of these Kit Kats is combined with luxurious Uji Matcha!
Strawberry
Refreshingly sweet and sour. But, these Kit Kat treats are made with white chocolate infused with Japanese strawberries.
White Chocolate
The chocolate of these Kit Kats is made with milk from Hokkaido. More so, It’s also mixed with crushed black biscuits for that special adult texture.
Raspberry
Fruity and delicious, these Kit Kats are coated with raspberry-infused white chocolate. It also has flecks of dried raspberry!
Melty Caramel
While most people are used to overly sweet caramel, these Japanese Kit Kats are just right!
SEASONAL & LIMITED-EDITION FLAVORS
The Japanese people love using “shun” or seasonal ingredients in their food. It comes to reason that Japanese Nestle incorporates “shun” in their Kit Kats. And available only during specific seasons, these Japanese Kit Kats are harder to get a hold of compared to regular flavors.
Winter: Party Ice Cream
Winter white ice cream is a big deal in Japan! Meanwhile, these chocolate treats are made with white ice cream chocolate flaked with feulletine, a baked confection made of thin crispy crepes.
Winter: Strawberry Milk
Strawberry milk is popular all year round in Japan. Similarly, this Kit Kat gives fans a taste of the delicious drink in the form of a yummy strawberry chocolate wafer.
Winter: Strawberry Daifuku
These Kit Kats are made to taste like strawberry daifuku, a soft and chewy mochi dessert with strawberry inside. Above all, they’re only available in winter!
Winter: Strawberry Gateau Chocolat
Nothing says Christmas more than cake! Inspired by luxurious strawberry gateau. More so, these Kit Kats are made with melted chocolate, cocoa powder, and strawberry jam.
Winter: Orange Chocolate
In Japan, winter is the season for eating mandarin oranges while relaxing at home. Meanwhile, each Kit Kat wafer is layered in orange cream and then coated in milk chocolate.
Winter: Pistachio
Pistachio is a nutty, winter flavor. Pistachio cream is sandwiched between wafer layers all coated in yummy milk chocolate. Yum!
Spring: Sakura
Spring is the season when sakura trees come into full bloom. You might think these Japanese Kit Kats taste like sakura or cherries, but instead, they have a lovely subtle floral sakura blossom flavor.
Cultural Significance
The proliferation of Kit Kat flavors in Japan reflects the country’s love for innovation, experimentation, and fun. Above all, Kit Kat has become an integral part of Japanese popular culture, symbolizing the nation’s playful and adventurous spirit.
In conclusion, Japan’s Kit Kat phenomenon is a testament to the power of creativity and innovation. With over 200 flavors to explore, Kit Kat has become an integral part of Japan’s culinary landscape. This is offering an unforgettable experience for visitors and locals alike.
